Mascara is a tough sell for me. I’m very particular about the formulas I like and the applicator brushes I like. Dior It-Lash Mascara ($32) didn’t initially impress me when I saw the brush. The bristles are flexible, but very short, so I wasn’t expecting much. But I was definitely wrong! If you normally prefer plush brushes, trust me, give this one a chance. It’s totally worth it.
The mascara lengthens and adds instant volume and the chubby brush that initially threw me off, is now one of my favourites. Some brushes that look this way tend to be very firm and rough but this one is very soft and flexible. It glides on evenly and gives the lashes a clump-free finish. The formula is smooth and leaves the lashes with a dark, lacquered look. And for the gutsy divas out there, there are also three bold, bright shades (in addition to black) that are really cool. (I recommend using brights on the tips of the lashes only, for a slight hint of colour that gently highlights the eyes.)